Rights package definitions
Explore our available media options, each designed to support strategic distribution across advertising, entertainment, corporate, and editorial sectors.
Advertising + Marketing + Corporate
All Media
Includes All Media except Print.
All TV
Includes network TV, local TV, connected TV, OTT (streaming), satellite, free, basic and premium cable, pay-per-view cable, closed circuit television, direct response TV commercials, infomercials, and on-air promos.
Industrial
Includes cinema, trade shows, conventions, OOH, DOOH, POS (point of sale) kiosks and other public locations
Digital + Paid Social
Includes agency and brand websites, all third-party websites, email blasts, and paid placements on social media platforms including, but not limited to Snapchat, Instagram, TikTok, Facebook, and Twitter. Excludes non-paid placements.
Organic Social
Includes non-paid (organic) placement on social media platforms including, but not limited to, YouTube, Snapchat, Instagram, TikTok, Facebook, and Twitter. Includes perpetual archival right to leave posted content on social media platforms (excluding YouTube), but not to repost or otherwise promote after license term expires.
Corporate
Includes all internal non-public-facing uses including, but not limited to private business meetings, presentations, case studies and award show submissions
PR/Publicity
Includes all public relations/publicity purposes including, but not limited to, TV news programming and applicable print media.
Includes newspapers, magazines, event programs, freestanding inserts.
Public Service Announcement (PSA)
A PSA is a message designed to inform, educate, or influence the public on a social issue. Though not promotional, brands may create them to support causes aligned with their values, build trust, respond to crises, or demonstrate corporate social responsibility. A brand PSA is mission-driven rather than a product pitch, may include a call to action such as donating or sharing, and can be co-branded with a nonprofit or government partner.
If you select a PSA rights package, we may change it to Advertising if your project does not meet the criteria of a PSA.
All Media (PSA)
Includes in-context use in one public service announcement (PSA) to be distributed on all media except print, worldwide.
Digital + Paid Social (PSA)
Includes in-context use in one public service announcement (PSA) to be distributed onagency and brand websites, all third-party websites, email blasts, and paid placements on social media platforms including, but not limited to Snapchat, Instagram, TikTok, Facebook, and Twitter. Excludes non-paid placements.
Organic Social (PSA)
Includes in-context use in one public service announcement (PSA) to be distributed on non-paid (organic) placement on social media platforms including, but not limited to, YouTube, Snapchat, Instagram, TikTok, Facebook, and Twitter. Includes perpetual archival right to leave posted content on social media platforms (excluding YouTube), but not to repost or otherwise promote after license term expires.
Film/TV Entertainment + Editorial
Film
Includes All Media except Print.
Trailer
Includes network TV, local TV, connected TV, OTT (streaming), satellite, free, basic and premium cable, pay-per-view cable, closed circuit television, direct response TV commercials, infomercials, and on-air promos.
Independent/Documentary Feature
Includes cinema, trade shows, conventions, OOH, DOOH, POS (point of sale) kiosks and other public locations
TV & Other Entertainment Content
Includes in-context use in one television or other entertainment project only, to be distributed on All Media, on a Worldwide basis, in perpetuity. Does not include commercial or promotional rights.
Editorial/Educational/Documentary TV/Short
Includes in-context use in one editorial, educational, documentary television, or documentary short project only, to be distributed on All Media, on a Worldwide basis, in perpetuity. Does not include commercial or promotional rights.
Digital Entertainment + Editorial
Entertainment
Includes in-context use in one entertainment project only, to be distributed on digital platforms only, on a Worldwide basis, in perpetuity. Does not include commercial or promotional rights.
In-game content
Includes in-context use in one online or other electronic gaming project only, to be distributed on digital platforms only, on a Worldwide basis, in perpetuity. Does not include commercial or promotional rights.
Editorial/Educational/Documentary
Includes in-context use in one editorial, educational, or documentary project only, to be distributed on digital platforms only, on a Worldwide basis, in perpetuity. Does not include commercial or promotional rights.