Discover how Dagger, an agency known for bold storytelling, transformed their content workflow with Catch+Release. By licensing real, ready-to-use content, they accelerated timelines, cut production costs, and delivered an authentic campaign that resonated.

Manifest, an award-winning content marketing agency, needed a seamless way to source and license content—without slowing down creative momentum. This case study explores how they mastered Catch+Release’s licensing workflow, empowered their team with the right tools, and became fully self-sufficient in clearing content for major brand campaigns.

“Watching the spot it felt very real, and very triggering,” says Mason. “You hear the background sounds of the hospital, the screams of a little child, it’s all very real. It brings you back to those milestones and moments in your own motherhood journey.

Oatly published nine short spots that hilariously retell history by hailing Oatly as the beloved — not just milk, but — drink of choice for America throughout time.

Learn more about how this beloved American sausage company licensed visual content to share its “Keep It Juicy” message with customers.

MilkPEP decided to revive their classic “Got Milk?” campaign leveraging Found Content from TikTok. Catch+Release scoured TikTok for the most authentic milk videos of real people.

Gatorade approached their agency of record TBWA/Chiat Day with the exciting opportunity to work on a new spot that would premier during the 2023 NBA finals, hailing their product as the best sports drink of all time. It’s what the agency calls a “brand superiority” spot.

A major tech company wanted to find authentic, creative imagery captured with their products. They used Catch+Release to curate creative images and ensure they were created on the company’s devices—the result was over 500 pieces of authentic, user-generated photos.

A food delivery service wanted to create a recruitment ad to attract new delivery workers. They leveraged footage of existing hard-working delivery workers that had been posted on social. Catch+Release curated over 100 shots for them to license, resulting in an authentic ad in just 10 days.

During the COVID crisis, a major social networking company developed a new community support feature. For the product launch they created a powerful short film showing images captured by real people. Catch+Release saved the team time and increased consumer trust with authentic content in just 5 days. The ad received +25M views on Facebook in the first 24 hours.

After the country song “Fancy Like,” which mentions Applebee’s, went viral on TikTok, they needed to capitalize on this trend.