Videos

From inspiration to implementation, our video collection helps you every step of the way. Learn how to find, license, and collaborate on content that brings your creative vision to life.

Content Licensing
Creator Spotlights
Storyboards
UGC Platform Guide
Walkthroughs
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

What is Catch+Release? A Quick Overview

Catch+Release is the platform that lets brands and agencies license real content from real people, fast. In this 90-second overview, see how you can search millions of assets (with 40K+ new pieces added daily), build your storyboards, and license internet content with confidence. Featuring AI-powered discovery, real-time clearance estimates, and seamless team collaboration, this is how modern marketers license content at the speed of culture.

Read more

The Real Story Lives Between Action and Cut

“I was always attracted to the moments outside of action and cut. Those are the most honest moments. When the actor is calm, relaxed, just being human. That’s what I’m constantly striving for — those moments of truth.”

Read more

Catch+Release Reel Highlights

This reel brings together standout moments from Catch+Release work, featuring real footage sourced from culture, community, and history. It highlights how creative intuition and data driven discovery come together to craft stories that move people and elevate brand presence. The result is a showcase of campaigns that feel timeless, human, and unmistakably authentic.

Read more

As AI Grows, Honesty Becomes the New Currency

The more synthetic the world becomes, the more real stories matter. “Authenticity and honesty will matter more than ever.” — Stuart McIntyre

Read more

Content Genie Overview

Content Genie uses AI to turn your project brief into a curated set of real, licensable shots, so you can focus on storytelling instead of searching.

Read more

Content Genie Overview in 30 Seconds

Content Genie uses AI to turn your project brief into a curated set of real, licensable shots, so you can focus on storytelling instead of searching.

Read more

What People Are Saying About Catch+Release

Catch+Release is changing how the industry sources and licenses content. Don’t just take our word for it—see what producers, editors, and creative leaders are saying about the platform that makes found content fast, legal, and campaign-ready.

Read more

Prestige Licensing Overview

Prestige Licensing is our premier service for clearing the untouchable. From celebrity legends to world-famous landmarks, we secure the icons so you can create with confidence.

Read more

Found Content Is Hard To Explain: An Explainer

Found Content can be tricky to explain. And nobody knows that more than our Found Content Evangelist, Tom Christmann. Recently, we sent him to the Ad Age Small Agency Conference in Toronto, where he was tasked with explaining Found Content to the independent creative leaders gathered there.

Read more

How to instantly find licensable content with Catch+Release

This video shows how easy it is to search for licensable content on the Catch+Release Creator Community Marketplace. By using simple, vibe-driven prompts, users can quickly find relevant, high-quality UGC with the help of AI-powered search. With 30,000+ new pieces added daily, the perfect shot is likely already out there—just waiting to be found.

Read more

License the Internet: Overview of Catch+Release

In today’s fast-paced digital world, brands need authentic, high-quality content—fast. Catch+Release makes it easier than ever to discover, clear, and license content from creators across the internet. With a vast and growing creator community, AI-powered search, and a seamless licensing engine, our platform removes the traditional roadblocks of finding and securing user-generated content. This product overview video walks you through how Catch+Release simplifies the entire process, from discovering content in our expansive library to licensing assets from social media, stock providers, or any online source. Learn how our cutting-edge technology ensures fast, secure rights management and how creators can easily monetize their content.

Read more

The Art of Curation: A Live Masterclass for Agencies and Brands

Unlock the full potential of content curation in your marketing strategy with The Art of Curation: A Live Masterclass, presented by Catch+Release. This engaging, hands-on session is tailored for marketers, creatives, and strategists looking to elevate their campaigns with authentic, licensable content sourced from across the internet.

Read more