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Jul 30, 2025
2 min read

What’s New at Catch+Release: Faster, Smarter, and More Transparent Licensing

Crystal Mendes
Table of contents

We’ve been busy and we want to make sure you’re not missing the latest and greatest from Catch+Release.

From easier workflows to real-time estimates, we’ve upgraded the platform to help you move faster, stay organized, and license with confidence. Whether you’re a producer, editor, or creative lead, here’s what’s new (and why it matters):

Creator Marketplace: More Content, Less Hassle

Our Creator Community Marketplace now includes over 3.5 million licensable assets from creators worldwide.

This isn’t just any content library. These creators have opted in to work with Catch+Release so their content:

  • Licenses faster
  • Clears more easily
  • Comes with no clearance permission fee

All you have to do:
📁 Create a project → 🖋 Request clearance → ✅ License your content.

It’s that simple.

Your Workspace, Upgraded

Now you can view and manage your project activity all in one place.

  • Overview: Track project description, activity, and costs at a glance
  • Shots: View, collaborate, and download content easily
  • Selects: Build storyboards for internal or client review
  • Tracker: Monitor clearance by shot and IP, updated in real-time
  • Usages: Access and edit your license rights requests
  • Table: Track every detail of clearance and licensing in one view

No more juggling tabs or digging through emails, just streamlined control.

Shot Transparency: Clarity Without the Chasing

Two features now give you a clearer picture of what’s licensable—and what’s not—before it becomes a problem:

  • Confidence Rating
    See how likely a shot is to clear, updated in real-time based on known rights holders. Use this to steer your creative team toward assets that won’t slow you down.
  • Real-Time Estimate
    Add your intended usage (e.g., “TV + social for 6 months”), and get an instant estimate on:
    • How much the license might cost
    • How long it will likely take to clear

This is planning power, built right into your project.

License Rights, Now Smarter

We’ve streamlined the usage flow to help you move faster at the start of any campaign:

  • Simplified form with built-in pricing calculator
  • Real-time estimates to support budgeting and legal approval
  • AI-powered pitch writing to help you request clearance with clarity and creator empathy

You’ll get faster sign-offs and fewer rounds of revision.

The Cart Got a Brain Upgrade

The new and improved Cart helps you move from selection to clearance with total clarity:

  • Add shots and tag the IPs you need (people, logos, locations, etc.)
  • Mark multiple time codes for video content
  • Get proactive alerts if something’s missing

Think of it as your built-in assistant. One that never forgets a thing.

TL;DR: Everything’s Better Now

Catch+Release has always been the fastest way to license content from anywhere on the internet. But now?

It’s smarter, more transparent, and made for the way real teams work.

If it’s been a minute since you logged in, now’s the time.


👉 Log In + Explore What’s New

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