.svg)
.svg)
Podcast Overview
Embracing the Culture of Creators
In this episode, listen to our conversation with Reginald Cash of 3BLACKDOT, an entertainment platform where brands get access to talent across the entire gaming ecosystem including athletes, celebrities, and actors who game.
Reginald and Tom discuss how to work with creators, the importance of transparency and how finding diverse audiences may not be as hard as you think. Anyone who is interested in entertainment and influencer culture will want to listen to this one.
From the 3BLACKDOT website: "We think about how to inspire today's generation and those to come so they may see and hear with pride their culture and experiences embraced on screen. Our work marries the best of Hollywood production with digital behavior, and goes beyond the screen into events and merch."
3BD has 9 shows in production or development at Netflix, Hulu, Sony, Max, and Snap. Their original, digital brands are rooted in gaming culture and driven by content creator partnerships. Each appeals to a distinct audience and lives across social platforms as distributed IP. Check out Gaming While Black on YouTube at www.youtube.com/@GWBShow/about.
And now prepare to get lost in Found with Reginald Cash.
Related Podcast
.png)
Lost In Found: Edward Cotton
Discover how photography can unlock deeper strategic insights in this episode of Lost in Found. Veteran strategist Edward Cotton shares how capturing real life through a lens reveals emotional truths, challenges data-driven norms, and transforms brand storytelling. Plus, a look at how Catch+Release and GUT Agency turned unexpected consumer behavior into a creative campaign for Philadelphia Cream Cheese.
%20(4).png)
Lost in Found: Abigail Posner
We had the pleasure of speaking with Abigail Posner, Director of Creative Works at Google. Known for her ability to seamlessly blend the art of creativity with the precision of data, Abigail brings a unique perspective to the challenges and opportunities facing marketers today.