Blog

Stay informed and inspired with the latest UGC industry trends, tips, and insights. Our blog covers everything from content curation to licensing best practices, helping you unlock creative possibilities for your next campaign.

AI & Technology in Marketing
Content Creators
Content Curation & Strategy
Content Licensing & Innovation
Creator Economy & Community
Events & Industry Insights
Platform Features & Updates
UGC Campaigns
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Blog

Embracing "Rawthentic": The Key to Winning Over Gen Z

Discover the power of "Rawthentic" content in winning over Gen Z. Learn how genuine, unfiltered stories build trust, emotional resonance, and deeper connections. Embrace imperfections, transparency, and real voices to create impactful marketing. Explore our creator community marketplace for inspiration and authentic storytelling.

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Blog

The Endgame of GenAI and What It Means for Marketers

Are Generative AI companies running out of training data? Read the full article to learn more.

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Blog

Catch+Release Announces New Storyboards(™) Platform Feature for Creative Teams to Visualize Ideas During Concepting and Production

Leading Visual Content Licensing Marketplace Unveils Innovative "Storyboards" Feature for Creative Teams to Build Out Production Scenes As They Consider Visual Licensing Options

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Blog

New Storyboards Feature Helps Creative Teams Visualize Ideas During Concepting and Production

Storyboards(™) is designed to help creative teams build out every scene in an ad spot.

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Blog

Catch+Release Unveils Enhanced Workspace that Empowers Content Creators to Attract Licensing Opportunities From Brands

Catch+Release, the leading content licensing marketplace, announces the launch of its newly enhanced Creator Workspace to streamline the supply-side workflow.

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Blog

Proposed Bill Is Another Turning Point in the Tussle Between Generative AI and Human Creators

Whether this bill passes or not, a day of reckoning could come soon for gen AI’s purpose-built, commercial offerings.

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Blog

New Progress Bar Helps You Keep a Pulse on Shots in Clearance

Learn more about the new progress bar and content modal additions on our platform.

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Blog

5 Reasons Content Marketers Should Pay Attention to Visuals

Any content you publish is enhanced by some accompanying pictures or videos. But why exactly are visuals so helpful?

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Blog

Discover a World of Content Using Our AI-Enhanced Search

Unlike traditional searches, our AI-enhanced semantic search actually understands English and “knows what it's looking at”.

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Blog

Purchase Content Licenses for Multi-Campaign Use and Exclusivity Rights with Catch+Release

Licensing is a complex topic, but we’ve made it fast and easy. Pick what you need and “build your own” package for the exact channels you plan to use.

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Blog

Catch+Release Announces Strategic Investment from Canadian Tire Corporation’s Roller Labs Ventures

For Roller Labs Ventures, Catch+Release's unique capabilities and shared vision represent a commitment to reshaping how content is sourced and delivered, resulting in engaging campaigns that build brand and drive sales.

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Blog

Humanity Meets SORA: Debating the Future of Marketing

I thought I’d sit down to debate ChatGPT on the merits of SORA vs. the Catch+Release Creator Community when it comes to marketing. Here is the entire transcription of our conversation. May the best human (or robot) win.

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